Is F1 boss digging himself deeper after "Hitler" comment?

I don't think that Bernie Ecclestone is a PR expert. At least not judging by his recent comments saying that Hitler "got things done."

Today, Ecclestone comes back with an apology:

"I did not put Hitler forward as a positive example, but simply noted that, before his appalling crimes, he acted successfully against unemployment and the economic crisis," Ecclestone was quoted as saying in the Bild article, which noted that Hitler created jobs through rearmament.

Stop. Talking. Now.